The Marketing Workshop for Holistic & Wellness Professionals

Mercury Marketing Management Consultants now offers classes geared to the entrepreneur specializing in the health and wellness fields. Each class will cover a subject of concern to the small business owner.

Workshop 1: Creating Your Message

In this class you will learn:

Analysis of the market for holistic/wellness services

Targeting the needs of your clients

Creating your mission statement

Creating your 30 & 60 second commercial

How to create your brand your service/business

What is a tag line and the elements of a good tag line

How to communicate to the press

How to write an ad and much, much more

Workshop 2: Implementing Your Message

In this class you will learn:

Shaping your message for the messenger

How to create free press using press relations

Using the internet to your advantage

Social networking—what is all the fuss

Using your newsletter as an effective marketing tool

Advertising - types of ads, placement of your ad

Networking - how to do it, where to do it and who to do it with

Learn about the concept of co-marketing

Implementing your brand - the total communications concept

Workshop 3: How to Keep Your Customer

In this class you will learn:

Creating your space to fit your brand

Creating a relationship with your customer

New internet tools to enhance your customer relationship

Techniques to keeping your customers & expanding your business

How to grow your business and up your professional image

Importance of Testimonials - how and where to use them

To Feng Shui or not - important elements to picking or fixing your space

Powerful tools in cleaning your space to create a better customer experience

Investment: Each class is $150. However, we do offer an early bird special ($135). Price is further reduced to $115 apiece if you sign up for all three.

Please see the calendar for upcoming events or contact us to RSVP. Want a seminar in your area? Request one! We'd love to work with you.